Care
1 siteFor one site that needs to stay up, stay safe and stay current.
- → unlimited requests, one at a time
- → each done within 2 business days
- → updates, backups, monitoring
- → security and malware cleanup
- → we manage your hosting, wherever it is
website support · from $100/mo · melbourneYour website,
Your website,
kept running.
While you sleep.
Updates, fixes, content changes and round-the-clock monitoring for one flat monthly fee. Send a request, it's done. No hourly rate, no lock-in, nobody to chase.
- per month, no contract
- $100
- on requests, on every plan. worked through in order
- No cap
- typical turnaround on a request
- 1 day
- uptime monitoring, every site
- 24/7
care · yoursite.com.au
02:00 backup ok · 412 MB · offsite
02:04 updates · 3 plugins · tested · live
02:05 malware scan · clean
08:41 request · "fix the contact form"
09:12 form fixed · smtp auth · done
09:13 replied to you · summary sent
11:30 uptime check · 200 · 0.9s
14:02 request · "new menu page" · in progress
sound familiar?
You didn't start a business to babysit a website
And yet it's the thing that quietly breaks on a Saturday, the tab you keep meaning to get to, the invoice you weren't expecting. Every one of these came through our inbox in the last year.
the cost of doing nothing
“It's fine” is a plan right up until it isn't
Most sites aren't maintained. They run on software that stops getting security patches, with no backup anyone has actually tested. Nothing happens for a long time, then something does, and the fix is billed by the hour, at emergency rates, by whoever you can find on the day.
a hack
Days offline. Customer data at risk. A warning next to your name on Google.Cleanups are slow, expensive and never on your schedule. With Care, the site is patched and backed up nightly, and if it's ever compromised we restore it as part of the plan.
a day down
Every enquiry, booking and sale for that day goes to the next result on Google.Sites don't announce when they fall over. We check yours every few minutes and are usually on it before you've noticed.
a stale site
Wrong hours, old prices, a slow homepage. People judge the business by it.This is the quiet one. Nothing breaks, you just slowly lose people who never tell you why. Care gives you someone to send the change to, the day you think of it.
what's covered
Everything a website needs after launch
WordPress, Shopify, Squarespace, Webflow, Wix or custom code. Whoever built it, wherever it's hosted.
- wordpress
- shopify
- squarespace
- webflow
- wix
- custom
- 01Content changes. Text, images, prices, opening hours, new pages, new team members. Send it in plain English.
- 02Updates and backups. Plugins, themes and platform updates applied and tested. Off-site backups every night.
- 03Fixes. Broken forms, layout glitches, dead links, the thing that stopped working after the last update.
- 04Security. SSL, firewall, malware scans and cleanup. If it gets hacked, we restore it.
- 05Speed, search and AI visibility. Fast pages, tidy titles and metadata, structured data. Your business facts kept consistent so Google and AI assistants get you right.
- 06Monitoring and hosting. We're told the moment the site goes down. Stay on your host or move to ours.
ai search visibility care plus and up
Found by Google. And by ChatGPT.
More and more people skip the search box and just ask. “Best Thai near Northcote that does takeaway.” “A plumber in Brunswick who'll come Saturday.” When the answer comes from ChatGPT, Gemini, Perplexity or Google's AI overview, it can only name businesses it has clean, consistent facts about.
We can't control what an AI says about you. We can make sure it has the right information, in the shape it reads, and we can tell you when you're missing from the answers you should be in.
- 01Structured data. Business, opening hours, products, services, FAQs and reviews marked up the way search engines and AI crawlers read them.
- 02Your facts, everywhere, identical. Name, address, phone, hours and services kept consistent across your site, Google Business Profile and the directories that AI models learn from.
- 03Answer-ready pages. Plain-language FAQ and service pages written the way people ask, plus an llms.txt and a clean crawl path so you're easy to read.
- 04A monthly visibility check. We ask Google and the major AI assistants the questions your customers ask, record whether you come up, and fix what's missing. Studio gets a quarterly report across every site.
| what people ask | chatgpt | gemini | |
|---|---|---|---|
| "best thai takeaway northcote" | #2 | named | named |
| "thai restaurant open sunday melbourne north" | #4 | not yet | named |
| "thai catering for 40 people" | page 2 | missing | missing |
| "does [your restaurant] do vegan" | #1 | unsure | yes |
fixed this month→ added a catering page with pricing and FAQ · marked up as a service→ menu now marked up with dietary tags · vegan, gf→ sunday hours fixed on google business profile · matched the site→ llms.txt published · recheck in 4 weeks
your first 30 days
What actually happens after you say yes
No onboarding call you have to sit through. We ask for access, you get on with your week, and you hear from us when there's something worth hearing.
- day 0Sign up, then a site review
Getting started takes about five minutes. Then we look over the site: what's out of date, what's exposed, what's slow, what's broken. Nothing is charged until you've seen the list.
- day 1Backed up and watched
First full backup taken and stored off-site. Uptime monitoring switched on. From here, nothing is ever changed without a restore point behind it.
- week 1The backlog cleared
Everything from the review goes into your queue as requests: updates, security hardening, the fixes you've been living with. Anything bigger than a request is quoted before it starts.
- day 30Your first summary
A plain-English rundown of what was done, what we found and what's worth doing next. You get one every month after that.
why pixeldev
Ten years of agency work. None of the agency.
Pixeldev is a Melbourne development studio that has shipped thousands of websites and hundreds of applications for businesses from corner cafes to national brands. Care is the same senior work, packaged as a monthly service instead of a project with a quote attached.
- no risk to startNothing is charged until the review is doneYou'll know exactly what state your site is in before a dollar changes hands. Don't like the list, walk away.
- no risk to stayIf we break it, we fix it. On us.Any problem caused by our work is fixed at no charge, and it goes to the front of the queue.
- no risk to leaveMonth to month. Cancel in one email.No contract, no notice period, no exit fee. We hand over clean documentation of everything we did.
pricing
AUD · inc GST · no setup feeOne flat monthly price. Cancel whenever.
$100 /mo
Care Plus
up to 3 sitesFor a business that leans on its site and needs it fast and easy to find.
- → unlimited requests, one at a time
- → same business day turnaround
- → everything in Care
- → speed and search upkeep
- → ai search visibility · monthly check
- → monthly report
Studio
up to 10 sitesFor a group, franchise or agency that wants every site handled by one team.
- → unlimited requests, two at a time
- → urgent fixes within hours
- → everything in Care Plus
- → quarterly visibility report, every site
- → quarterly review of every site
- → extra sites $35 /mo each
- add-onAnother site, $35 a monthBeyond the sites your plan includes. Same cover, same queue.
- add-onHosting on our local serversMove your site onto our own servers. Migration is done as part of your plan, no downtime. Ask us for a price.
- bigger jobsQuoted, at a member rateA redesign, a new site, a new feature or a migration isn't a request. Members get a fixed quote first and go to the front of the calendar.
compare with diy, freelancers and agencies
- what it costs
- careFrom $100 a month, cancel any time
- do it yourselfYour evenings, and whatever breaks
- freelancer by the hourBilled per hour, often with a minimum
- agency retainerThousands a month, 12 month terms
- how work is counted
- careIt isn't. Send a thing, it gets done
- do it yourselfIn lost weekends
- freelancer by the hourBy the hour, rounded up
- agency retainerHours you have to track and argue about
- when the site goes down
- careWe're alerted within minutes and already on it
- do it yourselfYou find out from a customer
- freelancer by the hourYou email and wait for a slot
- agency retainerLogged with an account manager
- backups and updates
- careNightly, tested, included
- do it yourselfIf you remember
- freelancer by the hourOnly if you ask and pay
- agency retainerUsually included
- who you deal with
- careOne team, a reply within a business day
- do it yourselfForums and YouTube
- freelancer by the hourOne person, when they're free
- agency retainerA rotating cast
- showing up in ai answers
- careIncluded on Care Plus and up
- do it yourselfDidn't know that was a thing
- freelancer by the hourNot usually offered
- agency retainerA separate retainer
- who owns the site
- careAlways you
- do it yourselfYou
- freelancer by the hourUsually you
- agency retainerSometimes them
from people on a plan
What it's like once someone's got it
trusted byTakeShape AdventuresDental1KIR
a note from the founder
Liam Hillierfounder, pixeldev · melbourne
I've spent ten years building websites and software inside agencies, and the same thing happened every time a project wrapped up. The site went live, the invoice got paid, and then it sat there. Nobody updated it. Nobody checked the backups. A year later the owner would ring in a panic because something had broken, and the fix would cost more than a year of looking after it properly would have.
Care is the thing I always wished I could offer those people: a fixed price a small business can actually justify, with no hours to count or ration. Someone keeps an eye on the site so you don't have to.
If you're not sure whether it's for you, ask for a free review. I'll tell you honestly what state the site is in and whether a plan makes sense. If it doesn't, you'll still have the list.
— Liamfaq
The things people ask before they sign up
What counts as a request?
One thing you'd normally pay a web developer to do to an existing site. Change the hours, fix the form, add a page, swap the hero photo, update the menu, work out why it's slow. If something would take more than a couple of hours, we say so up front and either split it into a few requests or quote it.
What isn't a request: a redesign, a brand new site, a new feature or integration, a migration, bulk product uploads or writing the copy. Those are quoted at a member rate before anything starts.
How does unlimited actually work?
You send as many requests as you like and we work through them in order, one at a time. On Care each one is done within two business days, on Care Plus the same business day, and on Studio two run at once. A steady stream of small jobs gets done about as fast as you can send them. It also means nobody can bury the queue with a redesign in instalments.
What if you break something?
We roll it back. Every change starts with a backup, so the worst case is a few minutes of undo. Anything caused by our work is fixed free, ahead of everything else in the queue.
Do I have to move hosting? Can you host it?
No, and yes. Every plan includes managing whatever host you're already on: renewals, PHP versions, SSL, the support tickets you'd rather not write. If yours is slow or overpriced, we can move you to our local servers. The migration is done as part of your plan with no downtime, and it's an option, never a condition.
What if the site's already hacked or broken when I sign up?
The review will find it, and you'll know before you're charged. A site that's already compromised needs a proper cleanup before a plan makes sense, so we quote that as a one-off at the member rate. Once it's clean and backed up, anything that happens from then on is covered.
What's AI search visibility, and can you guarantee I'll show up?
It's making sure that when someone asks ChatGPT, Gemini, Perplexity or Google's AI overview for a business like yours, the AI has accurate, well-structured information about you to draw on. We mark up your site, keep your business facts consistent everywhere, write pages that answer the questions people actually ask, and check each month whether you're being named. No one can honestly guarantee a position in an AI answer or on Google, and anyone who does is selling you something. What we can promise is that you won't be missing because your site was hard to read or your hours were wrong on Google.
I've got more sites than my plan covers
Add them at $35 a month each, on any plan. Same cover, same queue. If you're adding a lot, Studio is usually the cheaper way to do it.
I didn't build the site with you. Does that matter?
Not at all. Most of the sites on a plan were built by someone else. The free review tells us what we're inheriting, and the first week is usually spent tidying it up.
What happens if I want to leave?
Send an email. Your plan stops at the end of the month, you keep every login and file, and we hand over notes on what was done so the next person isn't starting blind.
Who does the work?
Pixeldev, a Melbourne development studio. Every change is backed up first, then tested and signed off by a senior developer before it goes live.
Not sure what your site needs? Start with a free review.
Send your website address and you'll get a plain-English list of what's out of date, slow, exposed or broken, by email within one business day. No logins and no sales call. If a plan makes sense after that, signing up takes about five minutes.
Get a free website reviewReady now? Sign up to a plan